Friday, May 25, 2012

Talkin’ Bacon in Israel (Marketing Magazine)


While haunting the usual advertising show-off sites, we spotted this work from Red Lion (the new-ish Publicis-owned “consultancy focused on creativity and strategy”) for Canadian Beef Bacon Corporation.

The hook: folks in Israel who keep kosher really wish they could eat bacon, and now there’s a way.


Click To View Video

Client: Canadian Beef Bacon Company
Agency: Red Lion
CCO/writer: Brett Channer
Animation: Kemar Lawrence
Production company: FamilyStyle
Directors: Jon & Torey
Line Producer: Liz Dussault
Executive Producer: Harland Weiss
Editor: Mark Paiva/Posterboy
Sound and music: Vapor